Thank you to all who attended FWD 2014. We had some fantastic guest speakers, great presentations and panels, and even better discussions about where digital campaigning is heading in Australia and around the world.
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"Really enjoyed #FWD2014. Sad that it’s over. Looking forward to next year’s conference." - @roselinarose
The Care2 Impact Awards celebrate innovation, impact and leadership in digital fundraising and/or advocacy campaigns from the not-for-profit sector.
Care2 is social action network that empowers millions of people to lead a healthy, sustainable lifestyle and support socially responsible causes. As well sponsoring FWD, Care 2 have generously donated a cash prize as a donation to the organisation responsible for the most innovative and effective campaign. The Care2 Impact prize in Australia builds on the European prize announced in March 2014 at the E-Campaigning Forum.
Campaigns are peer-nominated and shortlisted by an expert judges. The winner is selected from the shortlist by open voting from across the non-profit sector.
Campaigns that are primarily digital advocacy and/or fundraising campaigns run by Australian not-for-profit organisations within the last two years are eligible.
Raising the Roof
Edgar’s Mission has long provided a special somewhere for literally thousands of farmed animals in need. But of late, that somewhere begun to get a little crowded and with a big move imminent, they needed to raise the funds for new infrastructure at a new home.
The campaign used the Chuffed crowdfunding platform to support individual components of the sanctuary. Adorable social media was instrumental in elevating public awareness of the drive, and the addition of video footage & professional photography garnered further interest.
Achieving the campaign target of $50,000 in just three days, Edgar’s Mission gratefully involved its Facebook community in the success and promoted a new stretch target. Ultimately, the campaign raised $162,458. The campaign demonstrated that crowdfunding is a viable and effective tool for nonprofits to employ.
"Loved #FWD2014. Inspiring peeps! & totally stoked to get an invite to @ausprogress with @CommonGraceAus. See u there?" - @jarrodmckenna